Investing in solo ads is probably one of the fastest ways to build a huge high quality list. However, many internet marketers especially beginners hesitate when it comes to investing in solo ads in fear of being cheated. Although I cannot guarantee that these 6 steps can totally eliminate that possibility, I'm 100% confident that these 6 steps are going to make your investment much safer and profitable.
Without further ado, let's discuss about these 6 amazing steps that will crash your websites with first-class leads.
Step #1: Search for Potential Marketers in Your Niche
The easiest way to find potential marketers is through online forums in your niche. Usually internet marketers will place their links to their websites in their signatures. Another great place will be article directories like EzineArticles. Again, internet marketers will include their websites in the resource box. Then, list down your prospects and take a look at their profiles and websites before deciding whether who to approach for solo ads deals.
Step #2: Approach Your Prospect for a Deal
When sending emails to your prospects, you should first build a good rapport. Introduce yourself first followed by a few praises to ease the environment. For example, write something like "I love the design of your website and its freebie. I'm pretty sure you are one successful internet marketer by now."
After that, express your intention to pay them to send out an email containing your free gift to their subscribers. Provide them with the link to download the free gift and the download page for them to review. Lastly, it is extremely important that you ask for more details such as price, list size, click through rate (CTR) and timing for a solo ad broadcast.
Step #3: Compose Your Own Swipe Copy
This step determines the overall success of your investment. You have to draft your own email including the subject line that you want your partner to broadcast for you. Concentrate your effort on composing email that will maximize the conversion rate. Browse through your own emails to see which email is converting well and look for more ideas from other internet marketers' emails.
Step #4: Request for Verification of Work
Before you invest, request for a screenshot of their subscriber list for proof. It you decide to go for solo ad, request for a screenshot of the broadcast. If you're dealing with honest marketers, there should not be any reason for them not to comply with these requests.
Step #5: Track and Analyze the Performance of Your Solo Ads
Invest smart. Look at the performance of each solo ad investment to see which marketers list are converting well. You definitely would not want a solo ad investment that converts only 5% and makes almost no sales.
Step #6: Rinse and Repeat
The final step is to rinse and repeat all the steps with other prospects. Reinvest in solo ads that perform up to your expectations and remove those which are not.
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